Brands We Carry
Alcon has one mission: to provide innovative products that enhance quality of life by helping people see better. Alcon is uniquely poised to serve every contact lens wearer by addressing the full life cycle of their needs.
bebe is the go-to destination for chic, contemporary fashion. The brand evokes a mindset – an attitude, not an age. It’s a true original, always defining fashion’s next stride forward. Designed for the confident, sexy, modern woman, bebe is a global label that embodies a sensual, sophisticated lifestyle.
Coach is a leading New York design house of modern luxury accessories and lifestyle collections, focusing on superior quality and durability.
Crizal unique coatings give you protection against harmful UV rays and act as a shield against scratches, glare, smudges, dust and water. When it comes to the future of your eyes, with Crizal, the choice is clear. Designed in France.
Eyezen Digital Lenses
Eyezen®+ enhanced single vision lenses are designed for the way you see the world, reducing strain from viewing digital devices. This American brand is perfect for use with all screens, from laptops to smartphones, these lenses protect from harmful blue light, helping to keep your eyes safe and comfortable, even on your most digital days.
Technologically advanced memory metal. Designed to stay in adjustment. More durable than other materials. Lightweight, comfortable and extensive selection of styles.
Irresistible glamour and luxurious individual style is the cornerstone of Lulu Guinness eyeglass frames, as sub-brand of Tura Inc. Those seeking dramatic retro shapes, exclusive patterned materials, and unmatched sophistication, should look no further. Lulu Guinness eyewear has an affordable frame collection for all.
Maui Jim is the fastest growing maker of premium polarized sunglasses, prescription sunglasses, and ophthalmic frames in the world! It all began in Lahaina, Hawaii, with a need for sunglasses that could eliminate the harsh Hawaiian glare without distorting the colours of the island scenery. Today, Maui Jim also produces stunning, high-quality ophthalmic frames.
MODO is dedicated to consistently designing eyewear that blends effortless minimalism with harmonious functionality. Their creative inspiration is found in the cities MODO resides in: New York, Milano, and Stockholm. Inventive technology and colorful designs achieve a highly unique collection of beautiful frames.
Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping those solutions in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.
Persol is a brand that marries a culture of excellence and attention paid to details to create a perfect alchemy between aesthetics and technology. Persol frames are more than just glasses; they are works of art.
Innovation is at the core of Prada’s success, with no sector escaping the Group’s avante-garde approach. Prada casts its creative eye beyond the boundaries of fashion, to include art, architecture, cinema and culture as a key reference to the brand’s core values. Prada eyewear is exemplary of the company’s well maintained and well deserved status associated with the brand.
Shamir Autograph Intelligence
Shamir Autograph Intelligence is the first lens in eyewear that incorporates the innovative elements of artificial intelligence. This progressive lens is highly personalized as it adapts to your continually changing visual needs. Patients with presbyopia can see clearly at all distances with the help of Shamir Autograph Intelligence lenses.
A men’s collection designed to be modern, thinner and lighter through the combination of innovative materials with technological features. Designed with 100% Pure Titanium, this material of choice is lightweight and has high strength qualities and a fatigue life that can be trusted for durability and long wear and tear.
Quickly adapt from indoor to outdoor lighting in seconds. Living in the moment means not having the time to switch frames when going from different locations. Designed in USA, Transitions® lenses continuously change based on lighting, so you’ll never have swap glasses or suffer from strain headaches again.
Tura Inc was born on Madison Avenue in New York City during the 1940’s. A legacy of innovation defines the Tura eyewear collection. Tura eyeglass frames are finely crafted, using quality details and materials for each piece. These exquisite frames focus on the details, enhancing the personality of those who wear them.
Varilux X Series
Varilux® X Series™, featuring Xtend™ Technology, is Essilor’s most advanced progressive lens available from France. In addition to providing sharp vision and smooth transitions at any distance, it extends your vision within arm’s reach, so you no longer have to tilt or angle your head to find your focus.
VISTAKON® has become a world leader in vision care through our unwavering commitment to the highest standards of quality.Through our worldwide network of eye care professionals, we gather insightful feedback that is used to further the safety and improvement of our products and processes.
Visit Our Office In Reno
We are located on Reno Corporate Drive off of Longley and Barron Way. From Longley off McCarran, turn east onto Barron Way then south on Reno Corporate Drive. We will be on the right. From Double R heading toward Longley, turn north on Reno Corporate Drive. Proceed on Reno Corporate Drive to the last driveway before Barron Way, and we will be on your left